Design Management Review (2019)

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Chew, J. , Lehtonen, M. J. and Schilli, K. S. (2019), The Rise of Design Dyslexia and How to Overcome It. Design Management Review, 30: 8-15. doi:10.1111/drev.12156


Abstract

An intensive three‐week introductory course within Aalto University’s International Design Business Management (IDBM) graduate program emphasizes the role of social and cultural context in design, characterized by ambiguous, open‐ended, complex environments. It teaches students that design is more than a simple matter of Post‐it Notes and double‐diamond diagrams.

Universities worldwide continue to attempt to integrate “design methodologies” into their curricula. What happens when non‐designers take their newfound knowledge into the messy real world?

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Research group

Strategic Design Integration and Management research group (SDIM) is at the Department of Design, School of Arts, Design and Architecture, Aalto University, Finland